Real Estate of the Rockies is not your typical real estate  company. Unlike most nationwide real estate franchises today, whose goal is to have as many agents as possible, RER chooses to grow selectively – associating ourselves with quality, service-minded Realtors® of all levels who are, or wish to become, among the very best in their field. We would rather brag about the quality work our associates do for their clients rather than the number of licenses hanging on the wall. Read on to find out how RER is truly a unique real estate company in an industry that has become, in a sense, complacent with the status quo. You will see how RER is here to change everything.

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Who is Real Estate of the Rockies?

RER was conceived in 1996 by David Binkowski. Having paid thousands of dollars in brokerage fees with little support from one of the large real estate companies, he realized that there had to be a better way. His vision was to streamline office management systems that would lower overhead while still providing absolutely every tool of latest technology that would set RER apart from competition. Not charging corporate franchise fees, annual dues, and not having commission caps, etc., RER passes the savings on to all of its associates at a value unmatched by any other company. Unlike many other owners, David and his wife Aggie have decades of combined real estate sales and marketing experience. They don't just know real estate, they have experienced it themselves. They understand the daily pressures of the business and are aware of how hard it can be to succeed. They also know the pain of paying conventional splits to brokerages. They paid out well over $200,000 before striking out on their own! In short, RER associates have brokers behind them who have been in their shoes. Appreciating the hard work invloved in being the best, David and Aggie are committed to the professional success of each Broker Associate who is part of the Real Estate of the Rockies Family.

Real Estate Then

There was a time when it was important to work for a big-name franchise since they were the only ones that appeared to be on the leading edge of technology and training in the real estate industry. In order to make their shareholders happy, they charged huge splits and fees that haunt most agents to this day. Without much regard for those who were truly doing the work for them (their associates), the franchises continued to justify their high splits, franchise fees, royalty fees, etc. on the false notion that consumer confidence rested on the large, recognizable brand name above the door.

Real Estate Now

How times have changed! Tech-savvy buyers and sellers are more concerned about the value they receive for the commission paid to the Realtor® than the brokerage that Realtor® works through. Moreover, today's buyers and sellers are very perceptive to the quality of their Realtor's work, the ethical and professional way in which he or she operates, their negotiating skills and their ability to get the job done with the least amount of stress. RER Associates are able to continually go Above and BeyondTM their competition in all of these areas through the unsurpassed training and the latest technology and marketing systems available to them.

The Future of Real Estate

Cutting-edge technology will continue to play an important role in real estate as phones become smarter, as computers become smaller, and as clients continue to demand higher levels of communication with their Realtor®. At the same time, the traditional role of the Realtor® as a consultant and negotiator will always be in demand. The future of real estate is here today at Real Estate of the Rockies. The innovative programs offered to all RER Broker Associates empower them to stay on top of all the latest technology while honing their most essential real estate skills! The business model of offering Associates extreme value for the money is working very well and this ongoing growth allows RER to re-invest more into its agents at an unprecedented level. This reinvestment, while generating increased market share, provides funds for:

• Lead Generation — Many kinds of leads to ensure a steady stream of clients for our associates. As well as pre-approved buyers from Prime Lending.
• More Associates – Makes it easy to increase your RERewards consistently and quickly
• More State-of-the-Art Offices throughout Colorado which provides more presence to the public and convenient facilities for all of our associates
• Community Projects of all kinds – To reinvest in communities across Colorado
• Sponsorships – To increase name recognition and awareness
• Unique Marketing Possibilities – We always have something in mind!

RER's goal has never been to be the cheapest place to hang your license, but to provide more value for the money than any other company while giving you all the tools necessary to chieve the highest level in real estate. You owe it to yourself to see all that is offered by RER. Now is the time to save thousands of dollars you would normally pay in splits and invest those savings into your own business. Stop paying 20, 30 or even 40% of your income to pay corporate overhead. You will be amazed at how Real Estate of the Rockies can help you attain your goals! Please feel free to contact any RER associate to hear their impressions of the high level of service and support that they receive. You will be glad you did!

Learn about our amazing program for Brand New Agents!

What Does RER Offer?

100% Commission – Real Estate of the Rockies now offers three true 100% plans: the Base Camp Plan ($575/mo), the Mile High Plan ($750/mo), and the Peak Performance Plan ($850/mo). The higher the cost of the plan, the more is offered within. Hence, those who produce more actually save more! Most of the competition charges large commission splits, transaction fees and anywhere from 4% to 8% in franchise and/or royalty fees. This adds up to thousands of dollars a year in lost income to the associate. RER does not charge transaction, franchise, or royalty fees. No matter which RER plan you're on, the value for the money is not matched by any other real estate company – period.
Even though our goal is to have everyone on one of our 100% commission plans, if a more traditional split is more to your liking, we can always discuss options on those types of programs as well.

RERewards Program –
If you like the sound of 100% commission, but the thought of a monthly office bill scares you,our RERewards Profit-Sharing Program may help provide the solution. It's the only real estate company profit-sharing program that offers real value, real rewards, real fast! It's an exclusive profit-sharing program that is instant, predictable, and continues the tradition of innovative programs at Real Estate of the Rockies. As one of our associates, you can take advantage of this incredible opportunity, month after month, year after year. Unlike other profit-sharing programs that have very little return (if offered at all), the RERewards Profit-Sharing Program could earn you thousands of dollars per year! No "buying-in", no pyramid schemes, not based on anyone's personal production, it is unmatched by any other real estate company – ever. Some of our associates are on track to earn enough REReward points to eliminate their office bills completely while still earning 100% commission on every transaction!

Online Seller Feedback System –

Real Estate of the  Rockies has partnered with the Centralized Showing Service to make it easier and more convenient than ever to obtain that all-important (and usually hard-to-get) feedback for your sellers. With this unique service, all of your listing clients will be able to track showing feedback online such as who showed their property, what time the showing was to take place, etc. Sellers will be able to log on 24/7/365 with a secure username and password to view the latest information in real-time. Additionally, showing agent information is updated daily as a security precaution so that only those who are active real estate agents licensed with the state of Colorado will be allowed to receive access to a seller's home. This added security aids in the seller's peace of mind throughout the entire transaction. We're convinced you will love it too.

Full Time Graphic Designer on Staff-
Full-Color, Company-Produced Marketing Systems – We are able to produce and print many customized materials from "Just Listed" mailers, to home brochures, to monthly marketing campaigns. All pieces are professionally designed and produced in-house, in full, high-visual-quality color. Each RER office has a state-of-the-art color printer to ensure that the quality is at its best. All this and more is available to our associates at a fraction of the retail cost.

Personal State-of-the-Art Website – Included in your monthly fees is your very own home cards website.  Not just a simple page on the corporate site, all RER Associates' websites feature:

• Your own URL. You choose your own domain name (website address) that drives clients to you and not the company.
• Search for Homes. Full search capabilities that allow your clients and other visitors to your website to search for properties from both the Denver METROlist and IRES in Northern Colorado.
• Personal Information. Biographical information on you and the way you choose to conduct business.
• Your Own Listings. Show the world the professional way you feature your listings.
• A Complete Marketing Plan for Your Listing
• Presentations - Much of what you will need for a listing presentation is already on your website. When competing for business on a listing, you can use the online presentation along with our Above and Beyond® listing program to surpass all expectations a seller could have had.

Support –
The staff at all of our offices is second-to-none and are always professional and courteous. Until you have experienced this level of support for yourself, it may be hard to appreciate. Everyone is exceptionally available to ensure that you are operating at the highest level. You will not be disappointed!

CTM Contract Software–
Real Estate of the Rockies has teamed up with CTM to provide the latest technology in electronic contract software.  Our Colorado Real Estate Commission approved contracts are available to you online from any computer, anytime, from anywhere!  You can check dates, access client information, or sign any documents -  electronically.  You can also send your client any document that they can sign from virtually any computer which then gets emailed back to you - automatically.  It is truly the next generation of contract software!

RERlink (Corporate Intranet Site) –
This secure company site has all the resources you will ever need to succeed in real estate. Among them are: calendar of company events, marketing production request forms, extensive training materials, electronically filed transactions, latest company news and listings, and associates' chat room and discussion forums. You can even find Real Estate of the Rockies official apparel on RERlink 24/7/365!

Company Moving Vans – All associates have access to a fleet of air-conditioned Real Estate of the Rockies moving trucks. These are not only a great convenience for your clients, but are superb marketing tool for you; we will show you how to take advantage of the trucks in many different ways.

24/7 Live Answering Service – No matter the time of day, a live person will answer any calls that come in to our offices. If a call comes in on your listing, it goes directly to you and never becomes a floor call. No one else is as qualified to answer questions on your listings and only you should be rewarded for your marketing efforts.

Vendor Referrals –
 Your website will be used by your clients when they are shopping around for any contractor or service they might need. Your RER website can become "sticky" and we will instruct you on how you can get vendors to pay to be on your site since it will benefit them as well. It is a win/win for all.

– There is never a need to switch boards. We have joined virtually all of the boards in the region and if you are a member of one that we are not, we will usually join right away. Currently, RER is a member of: SMDRA, DBR, DMCAR, JCAR, NMDRA, DERA, AAR, LAR, PPAR, and the Summit Association of Realtors. We are also a proud member of the Better Business Bureau and have been awarded several Gold Star Awards in our ten years of doing business!